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It’s a team thing – true collective marketing

It’s a team thing – true collective marketing

Date Posted: Mar 20, 2008

Wouldn’t it be refreshing to read something positive about today’s property market? Something to raise your confidence when selecting the right agent to sell your home. And wouldn’t it be even nicer learning there was a true team effort behind the brand – selling or buying?

Colliers Highrise Realty brings you that assurance with a fresh face – not new, but a reunion of local industry stalwarts. As a true international heavyweight, Colliers has gained distinction as this district’s apartment specialist. It’s certainly Malcolm Eden’s domain. As the realtor who brokered the deals that paved the way for the prestigious Eleven project now underway at the Mount, it’s a big focus for him. However, with more than 20 years as a Registered Master Builder, Malcolm’s keen eye for detail and ability to think outside the square enhances his sales skills in all aspects of residential real estate throughout Tauranga.

Colliers’ added twist is a higher status level, thanks to an expert team of residential sales specialists who have joined Malcolm. Between them, there’s more than 50 years experience in real estate alone – far more if you consider their sales backgrounds. In this new venture they’ve become a co-op – collective marketing that gives you the edge of group support.

Branch manager Keith Smith (AREINZ) has 26 years in real estate and has owned a high profile Mount agency. His move to Colliers offers another dimension to residential marketing as the industry faces new challenges in this slippery market.

Which makes it more important than ever to have the focus of a true team effort – not the single-minded approach of commission-driven individuals. New billboards around town bear the names of this new team. Contact one and rest assured you’ll have all five working on your behalf.

Mark Woodham (AREINZ) has 20 years in the industry and founded the Real Estate Centre at the Mount. A well known figurehead, he brings a huge client network into Colliers to heighten the team’s strength.

Helen Chapman has been with Colliers some time. She has four years in sales and marketing, though her industry experience dates back further – merging residential experience with apartment sales at Colliers.

Ken Coull – while also relatively new to real estate – is no new name to selling. He spent many years in the vehicle industry, eventually owning Toyota Tauranga. It made for a seamless move into real estate and Colliers’ database has also reaped the reward of Ken’s considerable client network.

Sharyn Golding started working fresh from school at the old Mount News. With 33 years living at the Mount, she has vast area knowledge and her 13-year history in real estate further heightens Colliers’ confidence factor for buyers and vendors alike.

This is about total service – total perspective and a total package - not to mention true international exposure. The worldwide tally of employees has just risen to over 10,000 –through 64 countries and 293 offices - eight of which are in New Zealand.

Such global exposure can’t help but expand possibilities for vendors. More importantly – is the team approach. And that’s regardless of package – be it section, sandcastle or penthouse.

Doesn’t it make sense to call and learn how powerful group marketing exposes your property to as many potential buyers as possible? Today - more than ever before – it’s a team thing.

As featured in Bay of Plenty Real Estate, March 15 2008.

 

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For more information, please contact:

Simon Clark

Simon Clark

CEO
Tauranga Office
DDI: +64 (7) 928-8780
Fax: +64 (7) 571-4126
Email: simon.clark@colliers.com

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