Auckland CBD Property Marketing
Property marketing advice that cuts through, gets noticed and gets results
When you engage Colliers to market your property, you’ll receive expert marketing advice from leaders in their field coupled with the market knowledge to provide you with the advice you need to guide you on your property marketing journey.
From strategic advice through to tactical expertise, the marketing experts at Colliers generate leads that deliver results for your asset. Spanning major capital projects and assets through to sales and leasing of single properties, with budgets big and small, our team help clients with innovative marketing solutions that reach more people and deliver better results, faster.
In addition to strategic and tactical marketing expertise, our outstanding communications team work closely with our research team to produce compelling and insight-based communications including public relations and content marketing.
Contact us to find out more about how Colliers can help you market your asset.
Director | Marketing
As Director | Marketing for Colliers in New Zealand, Grant Torrie is responsible for leading a multi-disciplinary marketing team responsible for delivering the industry's best marketing platform, developing and implementing a complete marketing strategy whilst maintaining brand consistency across all media and aligning this to the company business plan. Bringing extensive experience from a range of industries including entertainment, utilities, media and now property, he has a broad understanding of the role marketing plays in driving business performance.
An early adopter of digital technology for marketing, he has worked across a range of digital project implementations on multiple platforms and brings a platform-agnostic approach to creating digital marketing solutions. This includes experience at implementing and driving adoption of marketing automation technology, change management and best practice.
With more than 15 years' experience up to executive level working for New Zealand's largest media companies, he has a deep an extensive understanding of planning and executing media plans across both traditional and digital media.
Contact Grant on 022 581 9046 or at email@example.com to discuss your next commercial property marketing campaign.
Helena’s key areas of expertise are in the marketing and sales of large scale, residential and mixed use property development projects.
Helena joined the Colliers International project marketing team in 2015 with a core understanding of property, and a wealth of key project marketing experience gained predominantly in Sydney, Australia. Prior to joining Colliers International, Helena worked as a member of the in-house sales and marketing team for Frasers Property Australia.
Frasers Property specialises in medium to large scale, high-end, residential and mixed use property development projects. The most notable of which was the AUD$2BN master-planned community, Central Park Sydney, encompassing an entire city block in downtown Sydney. This involved multiple residential stages, a 5 level retail centre and commercial campus.
Before entering the property development industry, Helena obtained a Bachelor of Property at Auckland University. This lent a great base knowledge of all things property related for her experiences abroad in Sydney, London and Hamburg.
Having returned to live in New Zealand, Helena is utilising her knowledge and skills from the international arena to provide specialised project marketing expertise to residential projects in New Zealand with Colliers International.
Client Experience Manager
Extensive administration, office and events management experience, alongside product, and sales & marketing management. Brings her Client Service and Event Management expertise to both our external and internal clients.
Digital Marketing Manager | Digital & Data Marketing
Min is a bilingual Digital Marketing manager with a well-organized and analytical approach to developing processes and improving results. She is experienced in both B2B and B2C businesses and proficient in products such as CRMs, Google/Adobe Analytics, HubSpot, GTM, Google Ads, Social Media, different CMS platforms as well as the interrelationship of these platforms.
Min joined Colliers in early 2019 as a team lead for digital and data and is responsible for leading the team to launch, maintain and optimize platforms/processes/digital packages in the following areas:
- colliers.co.nz website and other marketing microsites
- Customer Relationship Management systems
- Search Engine Optimisation
- Search Engine Marketing
- Social Media Marketing
- Programmatic Marketing
- Conversion Rate Optimisation
- Content Marketing
- Marketing Automation
- Data Analysis
- Property Management System(s)
Min was awarded 'Impact Player of the Year' in 2020 and promoted to the Digital marketing manager role in early 2021.
Team Leader | Projects
Joanne's key expertise lies in marketing and residential project marketing. She has been involved in the marketing execution of residential development projects such as Alexandra Park, Miro, FABRIC of Onehunga, SKHY 2, OKLA, Salt, Kōtuitui, Kenderdine Square and has gained valuable experience from boutique to larger-scale projects.
Joanne completed a conjoint degree in Bachelor of Property and Commerce majoring in marketing providing a sound foundation prior to entering the property industry. Since 2008, Joanne has been part of Colliers starting as a database administrator before moving into an EA role for the Investment Sales team. She spent 2.5 years at Colliers Melbourne supporting the Englobo Land Estates, Site Sales and Investment teams in the Residential service line before returning to Colliers Auckland in 2016.
Marketing Lead | Commercial
Lisa is a commercially aware marketing professional with exceptional planning and organisational skills; a self-starter with the ability to make sound business decisions and maximise return on investment. She has extensive marketing skills and experience, especially in email marketing.
At the beginning of her career, she spent 5 years coordinating then managing an e-commerce website, with buying trips to Australia and China.
She has spent two years in London working in the professional membership industry, including the Institute of Chartered Accountants in England and Wales and the Royal Institute of British Architects.
She has 10 years of email marketing experience, creating and sending 470 email campaigns in 2018 alone. She is passionate about database and email marketing best practice and enjoys improving EDM response for both internal and external clients. She also has wide-ranging experience marketing across the digital space including PPC campaigns, social media, website CMS and display advertising. She particularly enjoys analysing data, testing new ideas and shaking up the status quo.
Since starting at Colliers in 2019, she has managed and executed marketing for multiple residential projects and managed in-house publications for Investment Sales and Office Leasing. She provided support for several programs and platforms including Hubspot and Brandcast, and created a standalone Colliers Marketing website to allow easy access to tools and guides for EAs and brokers around the country.
Lisa now leads the recently created commercial marketing team, providing specialised support to multiple service lines across the business.
Marketing Platform Specialist
Neha is a committed and versatile marketing & communications professional with more than 10 years of experience in international B2B projects covering North America, Canada, Europe, the Middle East, India, China, Australia and New Zealand.
Her expertise is in internal and external marketing communication includes B2B & B2C marketing strategies, managing various digital marketing platforms with a digital-first approach, taking care of the data hygiene for digital campaigns, keyword research, analysis & writing for SEO, budget allocation, promotion through marketing automation tools, social media, content writing, corporate branding, vendor management, literature management, events & tradeshows.
Marketing Coordinator | Digital & Data Marketing
Hansi is the Marketing Coordinator in the Digital & Data Marketing team. She assists with optimising the Colliers website, creating property landing pages and creating digital ad campaigns on Facebook, LinkedIn and Google. Her area of expertise lies in HubSpot, Sitecore, CRM and ReNet which are our key digital marketing tools.
Hansi joined Colliers as a Marketing Data Administrator in August 2019 and since then she has been instrumental regarding entering, updating, and maintaining data accurately in various business platforms.
Mica joined Colliers New Zealand’s Marketing team in August of 2019. She coordinates the use of business marketing automation tools and is the primary point of contact with partner office and service line staff that perform marketing tasks for their team.
Marketing Coordinator - Projects
Flora works closely alongside the Marketing Manager | Projects, as a marketing coordinator the role focuses on the development and execution of omnichannel marketing campaigns for residential projects and Colliers.
Digital Marketing Executive
Sam is the Marketing Executive in the Digital & Data Marketing team. He manages and optimises the digital ad campaigns across Google, Facebook and LInkedIn and assists with optimising the Colliers website for search enignes (SEO). His area of expertise lies in Google, Facebook LinkedIn, SEO and Sitecore.
Sam joined Colliers in July 2021 after spending 3 years as a Marketing Co-ordinator in the property industry.
Marketing Executive | Residential
Ashley has an extensive background in campaign execution and brand management. She has solid knowledge across various marketing platforms and a proven track record in improving marketing performance.
Ashley works within the Colliers Residential Marketing team as a marketing executive.