Min Lai | Colliers International | Auckland CBD

Min Lai

Team Leader | Digital & Data Marketing

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About

Professional Summary

Min is a bilingual Data & Digital Marketing expert with a well-organized and analytical approach to developing processes and improving results. She is experienced in both B2B and B2C businesses and proficient in products such as CRMs, Google/Adobe Analytics, HubSpot, GTM, Google Ads, Social Media, different CMS platforms as well as the interrelationship of these elements.

As the team leader of the Data and Digital team,  Min joined Colliers in early 2019 and is responsible for leading the team to launch, maintain and optimise platforms/processes in the following areas:

  • colliers.co.nz website and other marketing microsites
  • Customer Relationship Management systems
  • Search Engine Optimisation
  • Search Engine Marketing
  • Social Media Marketing
  • Conversion Rate Optimisation
  • Content Marketing
  • Marketing Automation
  • Data Analysis
  • Property Management System(s)

Accomplishments

Impact Player of 2019 - Colliers New Zealand

Services

Service Lines
Property Marketing

My Team

My Team

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