Property marketing advice that cuts through, gets noticed and gets results
From strategic advice through to tactical expertise, the marketing experts at Colliers generate leads that deliver results for your asset. Spanning major capital projects and assets through to sales and leasing of single properties, with budgets big and small, our team help clients with innovative marketing solutions that reach more people and deliver better results, faster.
In addition to strategic and tactical marketing expertise, our outstanding communications team work closely with our research team to produce compelling and insight-based communications including public relations and content marketing.
Contact us to find out more about how Colliers can help you market your asset.
Colliers is the advisory of choice for many of the world’s most innovative and successful companies; you can trust that you’re placing your brand and project in the right hands.
For more than 30 years Colliers has been marketing some of the most significant property projects in New Zealand. Our expertise spans large multi-stage residential developments, significant capital markets commercial property sales, property syndication through to more boutique solutions for smaller projects.
We work closely with our clients to ensure the project marketing plans are brought to market efficiently and deliver results using a marketing mix tailored for each campaign. That includes the power to leverage Colliers' global network to reach international buyers.
Colliers has a talented design team that can create stunning digital and traditional media designs to match your marketing plan. We also work with the industry’s best design agencies, ensuring that we can match your project to a design team that will market your property the way it deserves.
Across projects big and small, with marketing budgets of all sizes, your asset will be marketed strategically to maximise your investment. There’s a myriad of choices for marketing from print newspapers and magazines, to email and online, mobile, radio, outdoor, brochures and flyers, and more. We help you sort through the clutter with a proven campaign mix that leverages our extensive experience in marketing property assets.
Our communications team also works closely with Colliers Research to produce some of the industry's most authoritative and market leading information. We use research and insights-based communication to ensure industry leading property marketing.
Colliers dedicated digital marketing and data services experts understand how to utilise the power of the internet to connect with an audience around the world, and potentially millions of people. Our team creates results-driven digital marketing campaigns using search engine optimisation, social media, video, content marketing, paid search, email marketing and mobile.
Digital marketing technologies are some of the most cost-effective methods to generate leads and reach buyers, with a remarkable ability to demonstrate return on investment from your marketing budget.
Colliers employs the latest digital marketing technology and solutions with sophisticated analytics on projects of all sizes.
National Director | Marketing & Communications
As Director | Marketing & Communications for Colliers in New Zealand, Grant Torrie is responsible for leading a multi-disciplinary marketing team delivering the industry's best marketing solutions and platforms, developing and implementing a complete marketing and communications strategy whilst maintaining brand consistency across all media and aligning this to the company business plan. Grant collaborates extensively with his colleagues in the APAC Marketing & Communications network, sharing and implementing marketing expertise from across the region, accelerating success for clients in New Zealand. Grant is also a member of the Colliers New Zealand Social Taskforce on diversity issues.
Bringing extensive experience from a range of industries including entertainment, utilities, media and now property, he has a broad understanding of the role marketing plays in driving business performance.
An early adopter of digital technology for marketing, he has worked across a range of digital project implementations on multiple platforms and brings a platform-agnostic approach to creating digital marketing solutions. This includes experience at implementing and driving adoption of marketing automation technology, change management and best practice.
With more than 20 years' experience up to executive level working for leading New Zealand companies, he has a deep and extensive understanding in the planning and execution of media plans across traditional and digital media.
Contact Grant on 022 581 9046 or at [email protected] to discuss your next commercial property marketing campaign.
Marketing Manager | Agency
Lisa is a commercially-aware marketing professional with exceptional analytical and organisational skills; self-driven with the ability to make sound business decisions and envision marketing activity within a macro property environment.
She has worked in London within the professional membership industry, including the Institute of Chartered Accountants in England and Wales and the Royal Institute of British Architects.
Since starting at Colliers in 2019, she has managed and executed marketing for multiple residential projects and managed in-house publications for Investment Sales and Office Leasing. She provided nationwide support for several programs and platforms including Hubspot and Brandcast, using the latter to create a Colliers Marketing website to allow easy access to tools and guides for EAs and brokers nationwide.
In 2021, Lisa moved from focusing on marketing residential projects to leading the newly-formed commercial marketing team, providing specialised support across the commercial service lines.
In 2023 she became the Agency Marketing Manager, further expanding her scope and team by adding RPM to the agency service lines her team supports, alongside Investment Sales, Office Leasing, Retail Leasing, and Capital Markets. She focuses on enabling the agency service lines to maximise results for the client, whilst upskilling them in marketing best practices. The Agency marketing team also acts as a bridge between the wider marketing team and the rest of the company, promoting marketing services to internal property professionals and providing feedback to the marketing team.
PR & Communications Manager | Marketing & Communications
Daniel Richardson joined Colliers in mid-2021 as a Senior PR & Communications Advisor based in the CBD office in Auckland and was promoted to PR & Communications Manager at the start of 2023.
Daniel's role is centred around ensuring Colliers has a consistent and professional market voice through property articles for regular publications and proactive engagement with media with a focus on elevating the organisation's share of voice through timely media releases and web content relating to news, research, and market commentary. He also manages media queries, internal communications functions, and coordinates award entries for the business.
Daniel has extensive media and communications experience, working as an award-winning sports journalist for seven years before moving into communications. He is currently studying a Bachelor of Business majoring in Marketing with a minor in Management through Massey University. He has written for a range of media publications and appeared on TV and radio.
Marketing Platform Specialist
Neha is a committed and versatile marketing & communications professional with more than 10 years of experience in international B2B projects covering North America, Canada, Europe, the Middle East, India, China, Australia and New Zealand.
Her expertise is in internal and external marketing communication includes B2B & B2C marketing strategies, managing various digital marketing platforms with a digital-first approach, taking care of the data hygiene for digital campaigns, keyword research, analysis & writing for SEO, budget allocation, promotion through marketing automation tools, social media, content writing, corporate branding, vendor management, literature management, events & tradeshows.
Marketing Executive | Agency
Mica is an experienced and level-headed marketing professional with a versatile range of skills spanning strategic media planning, campaign/budget and stakeholder management, as well as proficiency in HTML/CSS and graphic design. She holds a Bachelor of Communication Studies from AUT, majoring in Digital Media, and a Diploma in Web and UX Development from YOOBEE College of Creative Innovation.
After completing her studies, she joined Colliers in 2019 as a Marketing Coordinator for Operations in the Corporate Marketing team. In this role, Mica coordinated the use of various marketing platforms such as CampaignTrack, Brandcast and Lumen5, providing support to users nationwide. She also served as the primary point of contact for the broader marketing team in partner offices and service lines across New Zealand.
In 2022, she joined the Projects marketing team where she continued to hone her skills managing campaigns for off-the-plan residential projects.
In 2023, she was promoted to Marketing Executive and transitioned to the Agency team, further expanding her expertise which now also encompasses commercial real estate and professional services.
Digital Marketing Executive
As the Marketing Executive within the Digital & Data Marketing team at Colliers, Sam is responsible for the management and optimization of digital ad campaigns across multiple platforms, including Google, Facebook, and LinkedIn. In addition to his primary role, he also provides support in Design, optimizing the Colliers website for search engines (SEO) and leveraging the company's Sitecore platform.
With a background in the property industry, Sam brings a wealth of knowledge and experience to his role. Prior to joining Colliers in July 2021, he spent three years as a Marketing Coordinator, His areas of expertise include Google, Facebook, LinkedIn, SEO, and Sitecore, making him a valuable asset to the team.
Marketing Lead | Professional Services
Ashley has an strong background in campaign execution and B2B marketing. She has solid knowledge across various marketing platforms and a proven track record in improving marketing performance.
Marketing Coordinator | Digital & Data
Emma has recently graduated with a degree in Commerce, majoring in Marketing and International Business from The University of Auckland, and joined the Collier's Marketing team in June 2022 as marketing coordinator for Operations and Rural & Agribusiness.
Marketing Coordinator | Agency
Meadta holds a conjoint degree in Commerce (majoring in Marketing) and Property from the University of Auckland and joined the Collier's Agency Marketing team as a marketing coordinator in July 2022. She has knowledge and experience in marketing particularly commercial property types such as Office, Retail and more.
During her studies at University, Meadta gained valuable industry experience working various part-time roles, such as a research assistant for CBRE, an assistant property manager as Yinsy Brothers Construction and a team assistant at Metro Commercial Real Estate.
Meadta prides herself particularly in her marketing expertise with various excellence awards in her University courses such as Digital Marketing, Consumer Behaviour, and placed first in the course ‘Advanced Marketing Strategies’ at The University of Auckland.
She is able to utilise her knowledge and experience to support multiple commercial service lines within Colliers.