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Residential Sales in Otago

Creating opportunity for clients across established residential properties, new builds and subdivisions.


Proven experts in property marketing, Colliers deliver outstanding results to residential vendors. Alongside highly-active residential project marketing throughout the country, our Otago team operate across all residential divisions – from lakeside homes and managed apartments in Queenstown to city-centre investments in Dunedin, dedicated specialists will take you through the process. Outside-the box negotiations, cutting-edge promotional activity and active communication are all part of the service. 

At Colliers, the real estate service doesn’t end when you sign on the dotted line. Our Queenstown, Cromwell/Central Otago and Dunedin property experts are there to help at every stage of the real estate sales process across houses for sale, land for sale, apartments for sale and everything else. We’ll explain the jargon, assist with contract conditions and make sure your purchase priorities are met – above all else, we listen.

Sale methods

Fixed price marketing

Considered a traditional approach to selling, fixed price is comfortable and familiar to buyers. Fixed price sets expectations right from the start. Buyers are encouraged to act, safe in the knowledge that the property is within their budget. Mostly used for properties with a more predictable value range, there’s the potential to achieve a price above asking where competition for the property is strong. Offers can be conditional or unconditional and there is often a negotiation process involved in the final result.
Fixed price marketing

Auction

Delivering optimum outcomes in a competitive market; no-price marketing offers the ability to achieve a premium price. Property auctions are a transparent selling method, in which ‘social proofing’ plays a significant part. Potential purchasers see the level of interest from others and bid to push the price up. Auction is a clearly defined process with strict milestones to generate maximum competitive tension. The reserve price is confidential and ensures the property is only eligible for sale at the vendor’s choice of price. Buyers must be pre-qualified to purchase, so any sale at auction is unconditional. It’s not purely about auction day; prior offers can be made and accepted, and the post-auction campaign can also play an important part in the process. Our industry-leading auctioneering team are highly experienced and in demand for their strategic approach.
Auction

Price by negotiation

Taking the price out of marketing can help generate maximum enquiry for your sales consultant to work with. Defining the correct marketing price can be a challenge where a property is unique. Utilising Price by Negotiation encourages the market to price the property where they see its value, whilst the vendor retains full control of the process. Removing the price enables the campaign to focus on the attributes of the property and allows the vendor to achieve a price outcome with no limits. Offers can be conditional or unconditional and can be made at any stage of the campaign.
Price by negotiation

Deadline sale / Tender

A confidential, closed envelope method of sale that encourages purchasers to put their best foot forward. Inviting offers via a Deadline sale campaign gives the vendor the optimum opportunity of achieving the best price outcome whilst still providing the option to accept offers prior to closing date if they are compelling enough. This is in contrast to sale by Tender, whereby offers are not opened until the closing date. As a no-price method of sale, potential purchasers judge their offer based on their knowledge of the market. Offers can be conditional or unconditional and can be made at any point in the campaign. Deadline sale and Tender creates a sense of urgency through the use of a clearly defined process with a strict milestone to generate competitive tension in your property sale.
Deadline sale _ Tender

Case Studies


Three Mayors Ridge Case study

Three Mayors Ridge

Comprising 12 lots and located within Arrowtown’s sought-after historic zone, each Three Mayors Ridge property included consented house plans. Colliers implemented the naming, branding, design and marketing of the project, achieving full sell-out within the developer’s timeframe.
Wilson Bay Estates Case study

Wilson Bay Estates

This 28 lot subdivision is located adjacent to one of Queenstown’s most beautiful lake beaches. Lots were released across two stages, with a wide range of sizes and options. Colliers were delighted to undertake every aspect of the sales and marketing process, from feasibility and strategy through to PR and implementation.
Arrowsouth Case study

Arrowsouth

A strategic approach and two-stage release delivered results with this 20-Lot Arrowtown development. Following initial land sales, house and land package options were created to unlock the value in the land for buyers and achieve a sell-out outcome for the developers.

Latest News

25 Mar 2022

Long-awaited Queenstown land release set to hit the market

A new residential development planned for the Kelvin Peninsula is set to unlock some of the most sought-after sections in Queenstown.
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6 Jul 2021

A hundred premium Queenstown sections add much-needed land supply

Queenstown’s newest residential subdivision is providing discerning purchasers with a rare opportunity to acquire land in a boutique enclave elevated above popular Lake Hayes Estate.
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20 Nov 2020

Boutique apartments to anchor iconic Queenstown corner site

A boutique new collection of 11 luxury apartments, with a striking architectural presence at the entrance to central Queenstown, is now selling off the plans.
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17 Nov 2020

Queenstown property market resilient despite uncertainty

Queenstown’s property market has changed significantly in the wake of the global Covid-19 pandemic but has proved remarkably resilient, with confidence growing again and big infrastructure spending in the pipeline.
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